Top 5 Music and Podcasts Apps in New Zealand Q2 2024

In the second quarter of 2024, the music and podcasts app market in New Zealand showed interesting trends in both downloads, revenue, and active users. Here’s a look at the performance of the top five apps in this category: Spotify: Music and Podcasts, YouTube Music, SoundCloud: Play Music & Songs, TIDAL Music: HiFi sound, and Apple Music.

Spotify: Music and Podcasts experienced a steady increase in weekly revenue, peaking at approximately $17.4K in the final week of June. Weekly downloads showed some fluctuations, reaching around 6.3K in mid-April and slightly decreasing to about 5.6K by the end of June. Meanwhile, weekly active users remained relatively stable, with a minor increase from around 1.28M to 1.29M throughout the quarter.

YouTube Music saw a consistent rise in weekly revenue, starting at $11.8K in early April and ending at approximately $12.2K in late June. Downloads remained relatively stable, fluctuating between 1.8K and 2.2K. Active users also showed an upward trend, peaking at nearly 270K in the final week of June.

SoundCloud: Play Music & Songs had a stable revenue stream, hovering around $8.5K to $9.3K throughout the quarter. Downloads were steady, averaging around 1.9K weekly. However, active users saw a slight decline, moving from approximately 107K in early April to 102K by the end of June.

TIDAL Music: HiFi sound showed a fluctuating revenue trend, starting at $2.1K in early April and decreasing to about $1.7K by the end of June. Downloads were relatively low, averaging around 200 downloads per week. Active users experienced a gradual decline, moving from around 1.5K to 1.2K over the quarter.

Apple Music saw a modest revenue growth, peaking at approximately $1.5K in mid-June. Downloads varied significantly, with a notable spike to 1.1K in late May. Active users also fluctuated, peaking at around 3.5K in late May before declining to approximately 2.5K by the end of June.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit the Sensor Tower platform.